Brand20 Index for the week of 5th July 2008

Your favorite Brand20 index is back with exciting new videos. The highlights of this weeks chart are:

Toyota:

So you think the hybrid Toyota Prius is an efficient car? Top Gear turned its powerful spotlight to the Toyota Prius. The folks over at Top Gear take Prius for a spin and compare its fuel efficiency to a BMW M3. No prizes for guessing which car was most economic.

Taco Bell:

Taco Bell missed the viral video boat by not cashing in on the famous user generated Taco Bell Rap. McDonald’s was quick to react and pushed out their own version of the McNugget Rap which became an instant hit. Taco Bell has now learned to ride the wave and has made this viral based on the huge hit, Frozen Grand Central.

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