An unusual alliance of the three Television networks, NBC, CBS & ABC dedicated their Friday night prime time slot to Cancer fundraiser in Los Angeles. It was a star studded event featuring Hollywood celebrities, Lance Armstrong and others. Also Barack Obama and John McCain made appearances through video and proposed their plans for fighting cancer which is killing millions of people in US and around the world. We fired up Scope and decided to track the viewership of this event online and see how the audience engaged with the videos uploaded related to the event. Below are some vital stats for the event from the Scope metrics platform.

Top Video for the event

Official Ad

Top User Uploaded video

When compared to the videos uploaded for Cancer Research, I think this event has certainly added to the cause. Randy Pausch was the biggest champion for online users in creating awareness about lack of funding for cancer research in the US. Below is a brief summary of the videos found for the topic from the Scope metrics platform.

If you missed out on this one, there are variety of video platforms you can check out that have videos on this event but the best place for this topic is over at YouTube. Over 100,000,0000 million dollars have been donated to the cause, so don’t forget to donate your bit.

Beijing Olympics came to an spectacular end in China today. China did not disappoint and the closing ceremony was as lavish and impressive as the opening ceremony and it gave the world an extravaganza to remember. People will be talking for a while about these events and will continue to look for any content possible for the Olympics online.

We were tracking every video and every user interaction from even before the games begun in Scope. The video uploads peaked right on the day one of the events with a significant number of videos coming in for the opening ceremony itself. The ceremonies remain the most watched “event” of the games and the most searched and watched videos online. YouTube received the gold medal as the lion share of those videos were being uploaded to the worlds most popular video sharing destination. YouTube alone has driven over 100m views so far with both live and deleted videos combined and no other site even comes close. The videos spread to over 70 video sharing sites from around the world with most views for those videos coming from United States, Canada, Great Britain and China. Thanks to the timings of the games in China, NBC could not show most of the events live leading to several people uploading full length HDTV quality games on peer-to-peer sites. Over 500 individual torrents were uploaded for the opening ceremony itself getting over 1m downloads so far.

Stay tuned for more interesting facts about the Olympics in the world of online video.