Backed by the best
Online video marketing is a growth opportunity for advertisers to engage with millions of consumers searching for content online. There is a great urgency for advanced tools and services to plan and promote video content. With a focus on transparency and optimizing campaigns across all video platforms, we are helping content producers and advertisers to implement new ways of embracing and transforming online video into an efficient, effective, and accountable advertising medium.

Campaign planning & promotion
The secret to any successful video campaign lies in video optimization technologies. Our analysts use Scope's cutting edge tools to help in positioning and promoting your content. divinity Metrics also provides detailed reporting on consumer reaction to your brand and content. Backed by our analysts, marketers and media planners have an extremely lucrative opportunity to deliver a more relevant online experience to specific viewer segments.

Custom dashboard development
We combine our own best-in-class video aggregation, digital media, and marketing dashboard to create unique solutions for each client. We craft customized charts and personal dashboards with a cross platform integrated view of all your video marketing efforts.

Advisory
Our network-driven approach and pinpoint analytics give our clients rapid, measurable, and actionable research at a level that's rarely been possible by traditional methods. We can perform cross campaign analysis to identify trends and provide world-class executive reports. divinity Metrics' analysts are available on hand to help in brainstorming ideas that help create strong campaigns that are built upon metrics.

Media measurement & optimization
Measuring results are crucial for any successful campaign. Media planning, budget allocation, developing market strategies, and creative decisions all revolve around accurate metrics and measurable ROI. divinity Metrics goes beyond the usual industry standards and has developed innovative measurement techniques to deliver valuable insight and analytics that can have huge impact on an overall marketing strategy. For each client, our analysts strive to understand the key benchmarks for success and help with every facet of campaign planning, promotion, and optimization. divinity will help in determining how to leverage the several video and P2P platforms in order to drive successful campaigns.

divinity Metrics specializes in collection, analysis, and reporting of media - not only viewership and comment tracking but also demographics and understanding consumer behavior. divinity uses insight from hugely successful viral videos to promote your content online. divinity Metrics' analysts use revolutionary Scope technology that changes the way our planners track, measure, and analyze online video consumption. Within hours of launching a campaign we can see real-time results and make adjustments to your campaign to maximize effectiveness, from video placement to tags and title optimization.

Content Moderation
It is trivially simple to make and upload videos today; consumers can express their sentiments in the form of video content, ratings, or comments. These user interactions have lasting impact on your brand. divinity Metrics' analysts will work with you to define your brand and formulate campaign guidelines in order to guarantee your brand is not tarnished by being associated with video content that is unsuitable or illegal.

Brand reputation management
The marketing value of user-generated content is immeasurable. For the first time, you can leverage customer-generated content beyond your website and beyond the platforms the videos are published on. Scope manages a continuous inflow of millions of unique pieces of consumer-generated content (videos, ratings, comments) every day and with Scope's patent pending Multi-Match technology, Scope identifies each and every piece of content that matters most for your brand's reputation. Our analysts work closely with each and every customer to develop specifications, launch and optimize your campaigns to drive ROI.